Today
Brand : Avon
Women
2004
Olfactive | Joyce Hildebrandt, |
Oil house | Firmenich, |
Bottle designer | Eric Kai-Chung Lee, |
Bottle family | Floral Woody Musk, Floral, Rich, OrangeBlossom, |
Story behind it
Today is the first fragrance in Avon’s trilogy of love. The face od Today’s ad campaign is Salma Hayek. The fragrance includes exotic tropical florals including strelitzia, also known as bird of paradise, and butterfly bush. The composition starts with the refreshing notes of freesia and cactus sap, while the note of white pepper ads some drama to this melody. Exotic flowers smell like honey. Base note includes sandalwood, cedar, velvety musky notes with a splash of rose water. Perfume was launched in 2004. It also won a 2005 FiFi award. The nose behind this fragrance is Olivier Cresp.
Perfume notes
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Top notes
Buddleja, Blossom (Butterfly),
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Heart notes
Hibiscus, Tropical flowers,
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Base notes
Musk,
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Cactus, Freesia, Stephanotis, Tuberose, Orange blossom, Hibiscus, Strelitzia, Buddleia, Musk, Cedar, Woody, Rose, Water, Pepper, Neroli, Rose water, Sandalwood,
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